Exact percentage?


Yes, sometimes I answer online surveys. But this took some calculation...

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The Ballad of Dave and Eddie

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Ford Contour: Looking Back at Six Billion Dollars of Used Car

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2000 Ford Contour Sport It is an unloved, small American car today, but the Ford Contour was designed to be revolutionary. It was designed to be the first new World Car in 50 years. For some carmakers, the phrase “world car” has a frighteningly compelling ring. Like perpetual motion machines, squaring the circle or mysterious black helicopters, in some minds it can be an obsession that drives you mad, and, if you’re Ford, to the brink of ruin. Standing next to a first (US) generation Contour today, your first reaction is “So what? It’s a used Ford.” Your second, if someone reminds you of the numbers, is: “This thing cost six billion dollars? Didn’t I rent one of these once? Did they actually sell any?” The answer is complicated. If we’re generous, we can call US sales one million (peaking in ‘98 with about 260,000 combined Contour/Mystique). But let’s not forget, this is a World Car, so we can add sales of the foreign market Mondeo (which was comprehensively reworked by 1...
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